#1
Business owners are visionaries; otherwise, they wouldn’t be leading their business. Unlike business owners, financial statements are not forward looking. Instead, financial statements are about past operating results. And past, for a visionary, is just that…so last year!
#2
Reason #2 on why financial statements are dull and tiresome for entrepreneurs is because the statements are often incorrectly formatted, which makes the statements not only misleading but also difficult to understand.
#3
At VentureCFO, we often discover financial statements displaying too many account names in the reports. All businesses need condensed reporting. Our cleanup stage involves consolidating inconsequential account balances and thus leading to more digestable reporting.
#4
Many business owners are, at heart, salespeople and not accountants. At VentureCFO, our #1 focus is to educate our clients on how to read and interpret critical financial information.
